Archive: 02/03/2015

  • The impact of online reviews for offline businesses

    Online for offline business

    For better or worse, the Internet has seriously revolutionised the way we live. But it wasn’t so long ago when a substantial proportion of consumers were cautious and suspicious of making online purchases of products or services – so what’s changed? One of the great features of the Internet is the...

  • Top tips for your next email survey

    e news

    For some research audiences, responses to the humble email survey request are in decline. As technologies race ahead, respondents are increasingly more likely to interact with instant, ‘in the moment’ messaging services and social media requests. The email needs to work hard to cut through the plethora of additional communication...