Lizzie Elspeth and Gagan

Research by Design Hires Top Talent

Research by Design is excited to announce the three newest members to join our team. Elspeth Bradley has taken on the role of Research Director, Lizzie Simkin is our new Research Assistant, and we welcome our second ever placement student, Gagan Sarai. We are delighted to be seeing the RbD team expand even bigger!

Elspeth has over 25 years of stakeholder insight and market research experience in both client and agency roles. Some of this includes senior roles for big market leaders such as Kellogg’s and Boots. Elspeth, who joins us from Tangible Branding, has a strong understanding of business strategy which she has obtained through her vast experience and variety of roles in large corporations, as well as gaining an MBA.  Elspeth’s key role within RbD will be to build and develop client and supplier relationships as well working with the team to deliver valuable insight through high quality, well considered research programmes.

Recent graduate Lizzie, joins us after completing a work placement with RbD. Lizzie impressed the team with her keen eye for detail and she made a great candidate for the Research Assistant role... we couldn’t help but offer her a job! Lizzie completed a degree in Psychology, whilst studying modules such as research statistics and consumer psychology. This theory will help her in her role when studying member insights. Lizzie’s role involves aiding the team with qualitative and quantitative projects, as well as recruiting respondents and managing logistics.

Gagan, who is currently studying BSc Marketing at Aston University, is conducting her year-long placement here at RbD. Gagan has a carried out relevant modules whilst at university, including digital marketing, consumer behaviour and market research. This has given Gagan a great foundation of theory, which she aims to apply in her role as Research Assistant.

RbD is extremely pleased to welcome Elspeth, Lizzie and Gagan to it's growing team. The combined experience and knowledge will further strengthen the research we offer to our clients across multiple sectors and we are excited to see how their contributions will lead to further success. 


Research by Design is currently recruiting for a Senior Research Executive for our Birmingham office. If you’re interested email your CV to

This entry was posted on September 7, 2017

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